I used to think that building an adult offer campaign was mostly about finding a good source and launching a few creatives. In practice, the whole setup is much more complicated. I recently found HuntMe’s blog and read their article “Adult Offer Stack Strategy”. I liked that it focuses on the overall structure rather than just one part of a campaign. It helped me look at offers, traffic and campaign elements as a connected system instead of separate tasks. If you’re working with affiliate traffic and want to improve how you organize your campaigns, this is a useful article to have bookmarked.